Metrics are at the core of every fast growing sales team. But it’s about more than just tracking dials, demos and deals. Those are easy to track and don’t actually give you insights into what’s working and what’s not in your sales process. For that, you need to drill down deeper in your sales funnel analytics.

Practical Hacks, Tools and Processes to
Liberate You From Your Inbox

In The Ultimate Guide to Cold Calling Part I, we covered how to prepare mentally for a cold call, how to control your thoughts and emotions, how to warm up your cold calls and how to segment and conquer your lists.

The single biggest fear when it comes to cold calling is fear that you’re interrupting a prospect’s day. You have two options: Interrupt... or get a new career. You must either come to terms with the reality of breaking up someone’s day with a cold call, or go down the street and get a job at the local cafe making coffee for the closers.